TasteEssentials® Citrus for refreshing citrus experiences
Citrus is our thing. Let’s make your recipes zing!
From an ice‑cold glass of sparkling lemonade to a fiery limoncello, citrus captivates the senses and adds life to any recipe. It’s no wonder citrus is the world’s number one beverage flavour. But it’s more than just popular, it’s versatile, vibrant, and endlessly inspiring.
From concept to shelf, we’re here to partner with you and co-create the citrus experiences that truly captivate consumers.
What makes Givaudan’s citrus expertise truly stand out?
We’ve been exploring the wonders of citrus since 1796. With over 1,000 varieties in the Givaudan Citrus Variety Collection at the University of California, Riverside (UCR) and flavour development centres on every continent, we bring unmatched heritage and diversity to the table.
Whether you’re crafting a sparkling drink, a functional wellness beverage, or a gourmet dessert, we know how to make citrus shine. Our customised solutions are designed to deliver fresh perspectives and open up new opportunities for distinctive, delicious products.
200+
years of experience
- Over 200 years of citrus expertise and heritage
- Global network of flavourists with deep expertise
1,000+
varieties
- Givaudan Citrus Variety Collection: 1000+ varieties at University of California, Riverside (UCR)
juicy
market insights
- Research for biodiversity with the Givaudan Variety Collection at UCR
- Dedicated Consumer Sensory Insights teams
- Relevant trends and insights
150+
worldwide locations
- TasteTrek® Citrus programme
- Innovation Centres of Excellence
- Co-creation centres
- In-house application teams
fresh
innovation
- Unique technologies and delivery systems
- Proprietary digital tools
- Product development and regulatory support
- Secure supply
How does Givaudan work with customers around the world?
We partner locally to understand your products, your market, and your consumers’ flavour needs, then we co‑create citrus solutions that truly resonate. Our international presence lets us apply global knowledge at a local level, balancing insider trend intelligence with cultural nuance.
Our team of experts in product development and regulatory help you accelerate your innovation journey. Leveraging cutting-edge digital tools, such as our mini-VAS technology, we streamline processes, enhance precision, and unlock new creative possibilities – ensuring every idea moves swiftly from concept to shelf.
20
years of TasteTrek® Citrus
Try stepping into our world through TasteTrek® Citrus.
6
locations explored
For over 20 years, we’ve been inviting small groups of customers into citrus groves around the globe to smell, taste, and explore varieties at first hand and discover new flavour profiles together.
13
varieties available
Can’t travel? Our Virtual TasteTrek® Citrus offers a multi‑sensory journey through orchards, wherever you are.
At Givaudan, we make sure your citrus creativity never misses a beat by combining robust supply practices with breakthrough solutions that keep flavours flowing.
Reliable sourcing
We work directly with trusted growers, forecast market changes, diversify across regions, and secure long‑term agreements to keep quality citrus ingredients coming.
SunThesis®
Over two decades of natural‑origin citrus alternatives, we are continuing to expand our SunThesis® solutions to even more varieties, protecting against crop volatility and ensuring cost stability.
BioNootkatone®
Our clean‑label grapefruit ingredient delivers bright, authentic taste without supply spikes and cost volatility, so your creations stay fresh year‑round.
What’s the next step if I want to work with you?
Tell us your vision: whether it’s an energising sports drink, a citrus‑spiked kombucha, or a modern twist on a classic cocktail. We’ll blend our citrus excellence, insights‑driven collaboration, and cutting‑edge innovation to help launch your idea from concept to shelf.
Ready to make your recipes zing? Let’s talk citrus.
