It’s time for a fresh take on the perfect pint
Change is brewing in the beer market
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Change is brewing in the beer market. Consumers are looking for fresh flavours and authentic no/low choices.
Our concepts and brewer’s toolkit can help you craft customised and innovative solutions to win over non beer drinkers and drive volume growth – without compromising on speed.
Explore our insights
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Explore our insights
Discover what’s brewing in the beer market.
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Consumer study
We surveyed nearly 4,000 beer drinkers across 6 European countries and carried out a virtual shopper study to find out what drives consumers to put a new beer in their trolley.
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BeerTrek
We travelled to London, Amsterdam, Warsaw and Barcelona to see, taste and understand how innovators are redefining the boundaries of traditional brewing.
Discover our concepts
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Discover our concepts
Find out how we transformed our insights into seven innovations.
Red Rum Punch
Bold cocktail-inspired beer with rich rum flavours and a vibrant mix of raspberry, pineapple, and pomegranate.
Yuzu Flavoured Lagerita
A zesty blend of Yuzu and traditional margarita, combining crisp and citrusy flavours with the refreshment of beer.
Juicy New England
Non-alcoholic beer featuring fruity, tropical flavours, hazy appearance, and the classic New England IPA taste.
Hop-Session
A perfectly balanced citrusy fresh hop beer with low ABV, offering a refreshing and drinkable experience.
Dive into our toolkit
Looking to create a…
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Looking to create a...
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… cocktail-inspired, fruity beer?
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78% of younger women are interested in cocktail or mocktail-inspired beers but it can be a challenge to recreate the same fresh and fruity flavour in every batch.
Here’s how we can help:
Juice based compounds
Juice modifiers
Taste solutions
Unique TasteTrek® Citrus flavours
… grape or wine inspired hybrid?
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Many beer drinkers are looking for an elevated experience to enjoy with a special meal or aperitif, and wine and beer hybrids are becoming more popular. But we know it can be a challenge to create a wine-inspired beer mix without using wild fermentation or adding grape skin.
Here’s how we can help:
Creative grape profiles
Colour additives and foodstuffs
Juice based compounds
Beer flavours
… hop water?
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Our research revealed that 92% of consumers are very interested in non-alcohol beer with health benefits but it can be challenging to create a balanced, stable product.
Here’s how we can help:
Hop flavours
Provenance solutions
TasteSolutions® Sweet and Mouthfeel
Functional integrated solutions
… mainstream sour beer?
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80% of younger women are interested in exotic fruit sours but many craft products contain a high amount of fruit puree, making it very expensive to produce.
Here’s how we can help:
Beer flavours
Beer TasteSolutions®
Authentic fruit profiles
Unique TasteTrek® Citrus flavours
… new style NEIPA?
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76% of consumers would like to try beers with a fruity flavour – and a tropical flavour is one of their favourite flavour directions. But the instability of the hop flavour, stable supply and taste consistency can make it a challenge to develop new innovations.
Here’s how we can help:
Emulsions
(preservative-free solutions for non-alcoholic beer)
Hop flavours
Authentic fruit profiles
Juice based compounds
Our offer at a glance
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Our offer at a glance
Check out our shareable offer overview — from insights to innovation.
Here’s how we help.
Co-create with us
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