Givaudan Active Beauty impressed the jury of Beauty Industry Awards with its latest innovations PrimalHyal™ Gold and Brightenyl™
Givaudan Active Beauty is very pleased to announce that Brightenyl™ for Best Skin Care Ingredient and PrimalHyal™ Gold for Best Color Cosmetics Ingredient have been selected as a global finalists for the Asia Pacific and European region respectively. These recognitions by the cosmetics industry enable to highlight Active Beauty’s expertise to develop innovative and powerful active ingredients for different market needs.
Recently launched in January 2017, PrimalHyal™ Gold is a new technological solution produced by means of sustainable manufacturing processes (biofermentation) which allows to incorporate hydrated HA in oil-based formulas such as pressed powders, body oils, suncare oils, lipstick, lip glosses, mascaras, balms and any anhydrous formulas.
Inspired from the Givaudan Active Beauty metagenomic researches, Brightenyl™ is the very first microbiote-activated skin brightening and colour correcting active cosmetic ingredient. It protects and perfects the skin by restoring its healthy and natural tone again. New clinical tests, have just demonstrated additional benefits of this active ingredient: it allows reducing the pore size in only two weeks by decreasing of -62.5% enlarged pores. This active ingredient is four times more powerful than Vitamin C, and 60 times more potent than kojic acid.
Fabrice Lefèvre, Marketing & Innovation Director, said: “We are extremely honoured to receive these two local awards for these two actives designed to address the fastest growing markets in our industry: skin whitening and colour cosmetics. These awards are a great recognition of our innovation strategy: investigating skin microbiote and developing new generation of active ingredients based on metagenomics, and crafting new innovative technical solution on world leading ingredients such as hyaluronic acid.”
To find out more about PrimalHyal™ and Brightenyl™, we will be delighted to welcome you to our booth at in-cosmetics Global in London, Stand FF10.
Givaudan is the global leader in the creation of flavours and fragrances. In close collaboration with food, beverage, consumer product and fragrance partners, Givaudan develops tastes and scents that delight consumers the world over. With a passion to understand consumers’ preferences and a relentless drive to innovate, Givaudan is at the forefront of creating flavours and fragrances that ‘engage your senses’. The Company achieved sales of CHF 4.7 billion in 2016. Headquartered in Switzerland with local presence in over 95 locations, the Company has more than 10,000 employees worldwide. Givaudan invites you to discover more at www.givaudan.com.
About Givaudan Active Beauty
Givaudan Active Beauty offers an extensive portfolio of innovative active cosmetic ingredients designed to bring beauty to the world. Inspired by the beauty needs of consumers worldwide, Active Beauty offers award-winning products for an expanded range of benefits including anti-ageing, self-tanning, soothing, hydrating, cooling, and more. Our cutting-edge technologies draw on science and nature to create high- performing molecules and functional agents, including customised carrier systems. Part of the Fragrance Division, Active Beauty leads the market in crafting innovative products supported by our strong expertise in advanced and applied sciences. We invite you to ‘engage your senses’ and learn more about Active Beauty at www.givaudan.com/activebeauty.
For further information please contact
Pauline Martin, Global Communications & Events Manager
T +33 3 2688 8417